To create, you need to be present to face the unknown and explore new ideas as you work toward what is yet to be designed.
We are Papanapa, an independent branding studio. We believe in open exploration and focus on meeting the unique challenges of each project instead of following conventions.
Whether we are researching, launching a brand, or exploring new markets, we see every project as a chance to create something unexpected and offer fresh perspectives.
Our name is a tribute to Winther Milton, the grandfather of Papanapa’s founder and a man known for his unique sensibility in crafting powerful visual stories.
ESTB. 2011
WHAT WE DO
Storytelling is a journey of discovery and choices. In our work, we avoid the easy route that leads to noise, repetition, and subjectivity. Instead, we explore new languages, ideas, and possibilities.
By paying attention to what we see, hear, and feel, we help both local and global brands discover new ways to connect with the world.
Some of our clients include: 77SOL, Adyen, Ambev, BOMA, Decked, Geopagos, Gerando Falcões, Grupo Boticário, Guri, Habib's, La Mia, Sesc, Tank Brewpub, and Vanguard.
CAPABILITIES
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Strategy
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Positioning
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Naming
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Verbal Identity
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Visual Identity
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Typography
Our team
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Gustavo Garcia
Partner and Creative Director -
Marilia Garcia
Partner and Studio Manager -
Marina Mouco
Commercial Director -
Laís Matias
Senior Designer -
Felipe Saraiva
Designer -
Verônica Oliveira
Designer -
Rafael Okuda
Intern